Ford giving EV buyers free home charger and installation

Ford’s aiming to make life simpler and fewer complicated for EV patrons.

On Monday, Ford CEO Jim Farley posted on LinkedIn that the automaker might be offering a free residence charger, together with set up, to its patrons that purchase or lease a Mustang Mach-E, F-150 Lightning, or E-Transit.

Farley mentioned the complimentary Stage 2 residence charger will both include the automobile or might be delivered when patrons are prepared. Ford will prepare to have a skilled set up the charger for patrons at no cost.

The free charger set up must be thought of a “commonplace set up,” and that was not clearly outlined.

Not too long ago, Farley took lengthy highway journeys in EVs each throughout Western U.S. and Europe. The takeaway, in line with Farley, is customers are searching for “comfort, peace of thoughts and knowledgeable service.” 

Farley mentioned Ford’s discovered residence charging is essential to total electrical automobile adoption within the U.S. and practically 90% of customers mentioned they’d be extra seemingly to purchase an EV in the event that they knew they might cost at residence. The place, who, and at what price is complicated to customers, in line with the manager. This newest incentive takes the guesswork out of the house charging scenario in Farley’s view.

Ford was the primary automaker to handle the general public charging infrastructure difficulty exterior of Tesla, by partnering with Tesla. In 2023 Farley and Tesla CEO Elon Musk introduced Tesla’s Superchargers would open to Fords. Farley additionally dedicated that Ford would undertake Tesla’s NACS cost port in future EVs.

Earlier in 2024 Ford started delivering CCS to NACS adapters free of charge to F-150 Lightning and Mustang Mach-E homeowners as Tesla opened its Supercharger community as much as Ford EV homeowners.